A single publication logo. Used by the Press Bar
section — add one block per publication.
The logo scales to the height set on the parent section, with its width
following the image’s own shape, so a row of differently-shaped marks still
reads as one line. Nothing is ever cropped.
Setting
What it does
Logo
The publication’s logo. A transparent PNG or an SVG works best.
Publication name
The name of the publication. Used as the alt text when none is set below, and shown as a placeholder in the editor before you’ve chosen a logo.
Alt text
What a screen reader announces. Falls back to the alt text set on the image in your media library, and then to the publication name.
Link
Optional. Links the logo to the article or to the publication.
Link title
Optional. Describes the destination when it differs from the logo itself — the headline of a specific article, say. Only appears once a Link is set.
These logos aren’t decorative — each one names a publication that featured the
brand, and that’s the whole point of the bar. Someone using a screen reader
should hear “The Washington Post”, not nothing.
Filling in Publication name covers this on its own, so the simplest approach
is to always fill it in. Use Alt text only when you want to say something
different from the plain name.
If there’s a specific piece of coverage, link straight to it — that’s what makes
the bar a citation rather than a logo wall. Add the headline as the Link
title so the destination is described properly.
If there’s no article to point at, leave the link empty. An unlinked logo is
better than one that dumps someone on a publication’s homepage.
There’s no width or height here on purpose. All the logos are sized together by
the Logo height setting on the Press Bar , which is
what keeps them consistent. If one logo looks wrong next to the others, the
cause is nearly always whitespace baked into the image file — crop it and
re-upload.